Marilyn Meredith On Promotion

Marilyn in pensive mood_edited-1

I’m happy to have Marilyn as a guest once again with yet another book publication. Right now, I’m going through the second editing process with my  own publisher for my very first novel while Marilyn Meredith has published well over thirty. She’s sharing some of her knowledge and expertise in book promotion, and in timing. I always come away having learned something from her articles and blog posts.

Here’s what Marilyn offers us today:


Nowadays, most publishers want to know about your marketing plans when you first submit your query. The reason is obvious, they want to know how you will help the sales of your book.

That means, you should have a plan right away.

Here are some ideas to get you started.

One of the first things you should do is write a short blurb to interest readers in wanting to buy the book.Julius using computer

You must have a presence on the Internet. People need to get familiar with your name. How do you do that? Facebook, Twitter, Goodreads and having a blog. This can all begin long before the book is available to buy. The point is to let people know who you are.

If you are going to do something like a blog tour, the planning needs to begin long before the publication date. You’ll need to find bloggers willing to host you for a day during the tour—and of course creating a calendar. Some bloggers will tell you what they want you to write about, others will leave it up to you. In either case, you want each post to be different and interesting enough that people will want to read it.

Of course you’ll want to do some in-person events and the first one should be a book-launch. This is a party where you’ll introduce your book to friends and readers. You’ll need to find a venue which often is a book store, but it could be in a local coffee shop, a restaurant, the library, maybe even your church, anyplace that is willing to host you.

This type of event always goes best if you give a talk as well as sell and sign your books.

For the coming year you’ll want to arrange places to sell your books or join other local authors at planned events. Craft fairs and art shows are other places you can sell your books. Offer to be a speaker for service and social groups.

The whole point is to get your book into the hands of readers—isn’t that why you wrote your book?

What about you who are writers—please feel free to write some suggestions for promotion in the comments.

F. M. aka Marilyn Meredith

About the Author:

F.M. Meredith, also known as Marilyn Meredith, is the author of over thirty published novels. Marilyn is a member of three chapters of Sisters in Crime, Mystery Writers of America, and on the board of the Public Safety Writers of America. Besides having family members in law enforcement, she lived in a town much like Rocky Bluff with many police families as neighbors.

Violent Departures:

Violent Departures


College student, Veronica Randall, disappears from her car in her own driveway, everyone in the Rocky Bluff P.D. is looking for her. Detective Milligan and family move into a house that may be haunted. Officer Butler is assigned to train a new hire and faces several major challenges.

Buy Link:




Because it has been popular on my other blog tours, once again I’m offering the chance for the person who comments on the most blog posts during this tour to have a character named for him or her in the next Rocky Bluff P.D. mystery. Or if that doesn’t appeal, the person may choose one of the earlier books in the series—either a print book or Kindle copy.






I’ll reveal the good and bad of writing a series.

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Marilyn Meredith On Promotion — 9 Comments

  1. And don’t forget promo items! They don’t have to be expensive, just imaginative. I’ve had miniature boxes of raisins glued on to bookmarks, fortune cookies with my name and title of my book inside, prescription bottles with candy hearts inside and my name and ordering info on the prescription label, astrology themed pencils, rubber stamps with astrology signs on them, red licorice whips. People love the little extras.

  2. Thank you Marilyn. It’s been fun having you back. You may get more comments because of friends you have on the West Coast where it’s only 8:00 p.m. It’s ten o’clock here and I’m going to bed. I know a number of my friends in the Nashville area dropped by (they told me) even though they didn’t make comments. Some shared my post on Facebook with their friends. If I knew how to invite people on Twitter, I would’ve done that too, but still learning there. I’ll take your advice on when to start promoting a book. I appreciate the information from an expert. I’ll be at work again tomorrow. I’ll peek in and see what your say on your next blog tour stop.